Teacher4.meWhat to put on your online teacher website: a simple checklist
A teacher website has one job: help a student (or a parent) decide to book a first lesson with you. Most visitors spend a short time on the page, so the useful parts need to be easy to find. This checklist covers what to include and what to cut.
1. A clear headline about who you teach
Say who you help and with what, in one line: for example "Business English for professionals" or "Phonics and reading for kids aged 5 to 9". A vague headline like "Welcome to my page" makes visitors guess.
2. A real photo and a short intro video
Students want to see and hear the person they will talk to. Use a clear, friendly, recent photo. If you add a video, keep it short, speak at your normal teaching pace and say who your lessons are for.
3. Subjects, levels and lesson types
List what you teach (conversation, exam prep, kids, business), the levels you accept and how long lessons are. If you follow a framework such as CEFR, say so.
4. Your rates and how payment works
Visitors look for the price. State your rate, any packages and how students pay. Being clear here saves you messages from people who were never going to book.
5. Reviews from real students
Reviews are the strongest trust signal you have. Ask happy students for a short review after a few lessons. Never write or edit reviews yourself.
6. One obvious way to book or contact you
Pick one main button, such as "Book a trial lesson" or "Message me", and repeat it after each section. Too many choices slow people down.
7. Your qualifications, briefly
List certificates (TEFL, TESOL, CELTA, a degree) and years of experience in a few lines. Put the detail lower down for people who want it.
What to leave out
- Long life stories at the top of the page. Put them lower down or cut them.
- Claims you can't back up ("fluent in 30 days").
- Old prices or a schedule you no longer offer.
How Teacher4.me handles this
Teacher4.me gives you a page at teacher4.me/yourname with spaces for your subjects, rates, reviews, gallery and booking links, so you fill in sections instead of designing a site. It is included with an OTC Pro subscription (there is no free trial). You can see a demo teacher site first. If you are comparing options, the OTC Company List has an honest comparison of website builders for teachers, including Wix, Squarespace, WordPress.com and Google Sites.